IT CosmeticsSuperhero Volumizing Waterproof Mascara

24HR WEAR… IT’S LIFE-PROOF WHY YOU'LL LOVE IT Discover IT® The long-awaited follow-up to our best-selling Superhero Mascara is finally here! Superhero Volumizing Waterproof Mascara gives your eyelashes super volume, length and elastic stretch—now in a life-proof formula that resists smudging, sweat, flaking and humidity! Plus, it features: - 24HR & waterproof wear - 20x more volume & 41% more visible length vs. your natural lashes Lash-loving biotin, peptides and pro-vitamin B5 coat lashes from root to tip while the Lash Changing Power Brush brings the drama to lift and separate. And when you’re ready to take it off, your waterproof mascara easily removes with Bye Bye Makeup Cleansing Balm or any other oil-based makeup remover without pulling or tugging. Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas that give you visible results.