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Luminous Colour Shampoo preserves and enhances hair color, adding shine and luster with a fruity scent of apple, blackberry, and peach. Luminous Colour Shampoo is a color-preserving shampoo that strengthens, nourishes, and adds shine to your natural or dyed hair. Enriched with pomegranate extract and Colour Guard Complex, it protects hair from color loss caused by washing, heat styling, UV rays, and free radicals. This shampoo rebuilds and strengthens hair structure while adding luster. The fruity scent of apple, blackberry, and peach makes it a delightful addition to your haircare routine. UPC: 7391681036208 Key Benefits - Preserves and enhances hair color. - Adds shine and luster. - Strengthens and nourishes hair. - Enriched with pomegranate extract and Colour Guard Complex. - Protects hair from color loss due to washing, styling, and UV rays. - Fruity scent of apple, blackberry, and peach. - Swedish innovation, B Corp Certified.