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KIDILL for Men

Founded in 2014 by Hiroaki Sueyasu, KIDILL blends Harajuku street-style with 90s punk and skateboarding culture, offering a modern perspective on Japanese streetwear. Inspired by luxury provocateurs like Vivienne Westwood and Alexander McQueen, and hardcore punk icons like The Dead Kennedys, KIDILL juxtaposes luxe textiles and fine tailoring with exaggerated cuts and deconstructed utilitarian staples. The label’s colorblocked straight-leg trousers, oversized patchwork cardigans, slouchy graphic T-shirts, and razor-sharp studded chokers embody Sueyasu’s vision of “purity in the midst of chaos,” finding harmony within dissonance. Unexpected collaborations further highlight its idiosyncratic yet sophisticated appeal.